BULGARIA & "WORLD HERITAGE" 1974 to 1991 - 3For most of Bulgaria's inscriptions across the period there is no reason to think that Zhivkova was exercising personal involvement in site selection and development beyond the overall policy setting and resource supplying roles. The exception, however, is Kazanlak. In Jan 1975 a
book about the "Kazanlak Tomb" was published with Zhivkova credited as author. Wiki quotes from it thus - "
Bulgarian art historian Lyudmila Zhivkova interprets the shared gesture between the central figures as indicative of a moment of tenderness and equality, but that interpretation is not shared by all specialists." We cannot know of course how much of the book was genuinely her work but it demonstrates her close connection to that site's preparation for inscription in 1979. Her direct involvement would also possibly help explain the "
idea.....to build an exact copy of the tomb, which was carried out in 1973-1974" . Such a development would undoubtedly have needed impetus and the assignment of significant resources from "on high"! Unfortunately neither the Nomination File nor the AB evaluations are available to help discover more.
Even if she can't be directly connected with their nomination, the remaining Bulgarian cultural WHS clearly fit the wider "Zhivkova narrative". In line with the country's policies, they tell the story of Bulgaria's
a. foundation among ancient civilizations which give it the right to be compared on the World stage with others such as Greece (which it pre-dated!) and Rome.
b. development of a unique and rich culture which survived oppression and a long struggle for independence.
Here are some examples of how Bulgarian cultural WHS link to Zhivkova's other activities -
a.
"Bulgaria's 1300th anniversary" was a massive celebration event masterminded by Zhivkova in 1981. As part of it,
a 2 lev coin was issued featuring the Madara Rider sculpture which dated back to Bulgaria's foundation . We may find it "underwhelming" to visit but "
The Madara Horseman is the ultimate image of early medieval Bulgaria, a vital symbol of national identity and history"!.
b. In the 1970s Zhivkova also initiated a policy of sending exhibitions of Bulgaria's treasures around the World as a way of promoting Bulgaria's cultural heritage. Its cultural WHS relate directly to these. Its "
Thracian Treasures" exhibition was
marketed in 1976 by the British Museum as being as important as its earlier successful "Tutenkhamun" one! Kazanlak was the relevant WHS but one also wonders to what extent the later discovery of Sveshtari in 1982 sprung directly from the emphasis placed by Zhivkova in investigating sites of the Thracian period
c. Other exhibitions were titled "
1000 years of Bulgarian icon" and "
Medieval Bulgarian Civilization" which tapped into 2 themes - Bulgaria's early "Slavic" adoption of Christianity in 865 and the impact of Ottoman rule from 1396 to 1878. Ivanovo, Nessebar, and Boyana all relate to these 2 periods which included the development of a notably
"Bulgarian" school of Icon painting .
d. And the final relevant exhibition - "
Treasures of the Rila Monastery". Rila isn't just any Orthodox monastery - Whilst it does contain some earlier remains from before its destruction by the Ottomans in 15th C, it is primarily "
a characteristic example of the Bulgarian Renaissance (18th–19th centuries), the monument symbolizes the awareness of a Slavic cultural identity following centuries of occupation." As such, it also chimed completely with Zhivkova's reach towards the newly independent states of Africa and Asia also recently escaping colonial oppression.
Bulgaria's first 4 sites from '79 were cultural with natural ones only being added as part of the second tranche in 1983, 2 years after Zhivkova's death. But, under her control, Bulgaria had also been an early adopter of the UNESCO "
Man and the Biosphere" (MAB) program and, in 1976, announced the creation of 16 MAB reserves (whose subsequent history been a sorry story leading to some being removed in 2017. Others are now within the Bulgarian "Beech Forests"). These included Srebarna which had also been made a RAMSAR site in 1975 when Bulgaria joined that Convention. Pirin was Bulgaria's only "National Park" in 1983 which presumably justified its nomination at the time. Their inscription may not have occurred because Zhivkova was interested in birding or hiking but are entirely consistent with a policy of fully demonstrating Bulgaria's "national" merits across both cultural and natural sites.
Finally, one wonders what objectives Bulgaria has this time round for its foray into WH committees. In terms of inscriptions and new T List entries it hasn't so far done much with its newly invigorated role so it doesn't appear to have joined with big intentions on those fronts. I have seen it suggested that, in some ways it represents a return to the "Zhivkov objective" of using "Culture" to assert a World wide diplomatic and cultural presence beyond Bulgaria's size and economic importance after the hiatus of the past c30 years during which it has concentrated on establishing its place within Europe. Regarding "inscriptions - it will get its "bit" of the Danube Limes in 2026...but where next? There are still 8 sites from 1984 on its T List plus Plovdiv which re-emerged in 2004 after its 1983 rejection but was withdrawn in the face of ICOMOS negativity. Will that be put forward a 3rd time? Does the List really need another "Ottoman town"? But there are other historic periods represented there as well. Based on recent WHC experience one could see no reason why a well prepared nomination would fail to get through even if not enthusiastically supported by ICOMOS!
Those early Bulgarian WHS have a notoriously low rating from this Community with an average of around 2.8, within which are some very low scores. Perhaps we undervalue them somewhat?
Whatever - as you visit or even just read about them, remember the historical circumstances which brought about their presence on the List - and think of Lyudmila Zhivkova!